Overview
Licensed agents are typically passive candidates, which means they are harder to reach and take longer to hire.
Only a small percentage of licensed agents change roles each year, so attracting them requires visibility, consistency, and the right strategy.
Why licensed agents are harder to find
Licensed agents often:
are already employed and not actively job searching
research opportunities quietly before applying
rely more on reputation, brand, and network than job boards
Because of this, traditional job posting alone is usually not enough.
Strategies to attract licensed agents
keep your job visible to more candidates
reach passive candidates who are not actively searching
stay competitive in a tighter hiring market
💡 Helpful note: In today’s hiring climate, visibility matters more than ever. Sponsorship helps ensure your job is seen by the right candidates at the right time.
👉 For more guidance, see: How can I increase visibility for my job posts on and off Indeed?
Licensed agents often research before applying. Make sure you:
use your Wizehire career page
highlight your brand, culture, and opportunities
link your careers page on your website
You can embed your job list using an HTML widget and link it to buttons like:
“Careers”
“Join Our Team”
share your job openings directly from Wizehire
post consistently across your social channels
reinforce your brand and opportunity
This helps you reach candidates who may not be browsing job boards.
Expand your candidate pool
Many teams find success by broadening their search:
create one job for licensed agents
create another for outside sales or related roles
This allows you to:
capture experienced professionals from adjacent industries
build a pipeline of candidates who can transition into the role
What to expect
Hiring licensed agents typically takes:
more time
more visibility
more touchpoints
Consistency across these strategies will improve your results over time.
Common Questions
Should I post multiple job ads for licensed agents?
You can run multiple ads if they target different audiences, such as licensed agents and outside sales professionals.
Is sponsorship necessary to attract licensed agents?
While not required, sponsorship significantly improves visibility, especially for passive candidates.
Why am I not getting applicants from job boards?
Licensed agents are less active on job boards and more likely to research opportunities through websites, branding, and referrals.